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Digital Marketing 101

Kansas State University Digital Marketing Bootcamp

Presented by the Kansas State University
Digital Marketing Bootcamp

Digital Marketing 101 Course

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Whether you want to start a new career or change your current one, learning job-ready digital marketing skills can help you achieve your goals.

Kansas State University offers a comprehensive Digital Marketing Bootcamp that can transform you from novice into professional in less than a year. 

Since you are reading this page, you are probably already interested in this field. However, if you are unsure whether digital marketing is the right career for you, and you are not quite ready to commit to our program, we invite you to register for this free Digital Marketing 101 course.

What You’ll Learn:

  • What is digital marketing and why is it in such high demand
  • Fundamental concepts and terms used in the digital marketing field
  • The core types of digital marketing channels and how they’re used
  • What is mobile-first marketing and why is it important
  • Key industry shifts and top trends to watch
  • Digital marketing career opportunities and the current market outlook
  • How you can become a digital marketing professional
  • History and insights into how the marketing approach has changed over time

This Course Includes

  • 45 minutes of on-demand videos led by a seasoned digital marketing professional and instructor.
  • Exclusive insights from digital marketing experts from Amazon and Jellyfish.
  • 4 lessons broken down into easily digestible topics.
  • Quizzes and supporting materials to ensure comprehension.
  • Access on mobile and desktop.

Who This Course Is For

  • Anyone who wants to break into the digital marketing industry
  • People who are curious about taking a bootcamp
  • Professionals who want to stay updated with trends in digital marketing
  • Entrepreneurs and business owners who want to increase their impact and reach


  • A laptop or mobile device
  • An internet connection
  • An interest in the digital marketing field

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